CLEAN.IO™ Benefits

Stops Malvertising

  • Prevents redirects from occurring
  • Makes fraud unprofitable by stopping redirects while delivering the fraudster’s creative

Positive Revenue Impact

  • Preserves and enhances monetization KPIs (including: PVs / UV, eRPM, viewability)
  • Enables focus on revenue generating initiatives
  • Displays original creative to preserve revenue generating events

Reduced Operational Costs

  • Eliminates time spent on malvertisement firefighting
  • Reduces ad supplier churn
  • Avoids the need to create and maintain internal creative blocklists or URL blacklists

Superior Visitor Experience

  • Ensures that all site and ad interactions are safe from redirects
  • Significant reduction of complaints from internal and external sources